Sr. Specialist Marketing

We are looking for a passionate and results-driven Senior Marketing Specialist to support the marketing strategy and growth campaign development for Bahrain. In this role, you will be responsible for developing marketing campaigns that drive customer acquisitions and increase customer engagement through 360-degree tactical campaigns. You will also be responsible for launching and managing initiatives (led locally and regionally) to transform country priorities into world-class integrated marketing campaigns that drive growth and impact.

What's On Your Plate?

• Work closely with the Head of Marketing and Brand teams to develop marketing campaigns that deliver on Bahrain's growth targets.

• Build and execute 360-degree multi-channel and CRM campaigns to drive performance objectives (acquisitions and reorders).

• Make data-driven decisions to design campaigns, choose the right channel mix strategy, and target audience to achieve campaign objectives.

• Support the development and lead the execution of end-to-end growth campaigns.

• Ensure proper campaign go-to-market with a focus on measurement and reporting; track campaign results daily to control budget spending and enhance performance.

• Work closely with the Product team to utilize best practices for app and web platforms to continuously enhance conversion rates across the funnel.

• Understand the ROI and effectiveness of each campaign and tactic used, using these learnings for future campaigns.

• Analyze customer behavior through analysis and on-ground feedback from customers and sales to develop actionable insights.

What Did We Order?

• 4+ years of experience in consumer marketing, e-commerce, online services, or related experience with a proven record of delivering work with measurable results.

• Strong communication skills (written & verbal).

• Preferably bilingual in English & Arabic.

• Strong project management and analytical skills.

• Ownership skills: a highly motivated and proactive individual willing to roll up their sleeves and go the extra mile to drive results.

• Experience in campaign management, preferably CRM/CVM in an e-commerce company.

• Strong stakeholder management and follow-up skills with the ability to establish priorities and communicate expectations, working with both internal and external stakeholders to push projects to completion.

Who We Are: As the region's leading local tech organization, we have been delivering for millions of people across MENA for the past 18 years. Founded in Kuwait in 2004 and acquired by Delivery Hero (DHER) in 2015, we have a unique outlook combining local knowledge with global expertise. This allows us to innovate, create, and bring new technologies for the betterment of the MENA region, such as q-commerce, sustainable packaging, cloud kitchens, autonomous delivery vehicles, robots, and drones.

We deliver across 9 countries with more than 4,500+ employees. Our food delivery business works with over 27,000 brands and almost 50,000 branches. Our q-commerce concept, Talabat Mart (121 stores), delivers groceries to customers in Bahrain, Iraq, Egypt, Jordan, Kuwait, Oman, Qatar, and the UAE in 30 minutes or less! Talabat is part of the Delivery Hero Group, the world's leading local delivery platform operating in 70+ countries worldwide.