Marketing Officer

The marketing officer will support the Regional Marketing Manager in planning and implementing marketing campaigns for the assigned region / market by facilitating processes and fulfilling operational requirements.

Accountabilities

• Assist the Marketing Manager in developing marketing plans and campaigns for assigned region/market

• Support the roll out of centrally-led marketing campaigns (brand awareness and tacticals) within the assigned region/market ensuring brand consistence, quality, cost parameters and timeframes

• Develop campaigns targeting consumer / tourism / trade using joint marketing funds with partners or agents

• Support the activation of key sponsorships and partnerships within the assigned region/market

• Follow all relevant policies, processes and procedures so that work is carried out in timely manner and under governance

• Implement the day-to-day standard operations assigned to ensure compliance with the established standards and procedures

• Monitor campaign performance and report to management against set KPIs

Education & Experience

• A Bachelor's Degree in Business Management (specialization in Marketing would be a distinct advantage)

• 4 plus years of work experience, of which preferably 2 is in a marketing-centric function

• Strong creative writing and presentation skills