Public Relations Marketing - Influencer

Job Summary:

We are seeking a dynamic Public Relations to join our marketing team and lead our influencer marketing initiatives. The ideal candidate will be passionate about building long-lasting relationships with influencers and have a proven track record of executing successful influencer campaigns. The PR Specialist for Influencer Marketing will be responsible for developing and executing influencer marketing strategies that align with our brand goals and drive engagement and sales.

Responsibilities and Tasks:

• Develop and execute influencer marketing strategies that align with brand goals and drive engagement and sales

• Build and maintain strong relationships with influencers and agencies

• Identify and recruit new influencers that align with our brand's values and target audience

• Negotiate contracts and manage budgets for influencer campaigns

• Collaborate with cross-functional teams, including social media, creative, and product teams, to ensure seamless execution of influencer campaigns

• Measure and report on the success of influencer campaigns, providing recommendations for future improvements

• Stay up-to-date on emerging trends and best practices in influencer marketing